“Que Sora Sora!”: Next-Gen AI - Threat or Opportunity?
16 May 2024
Post Production
Barely 18 months have passed since ChatGPT burst onto the scene. Already generative AI has moved from prompt-based chatbots to text-to-image apps, like Midjourney, to adding basic motion to stills with Runway. Now with the launch of text-to-video app, Sora from OpenAI, is this a game changer for moving image creation; overblown hype and scaremongering; or the beginning of a new opportunity? AI is not going away. Whatever will be, will be. It will change the industry. Que Sora Sora!
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